Comments on: How much is a new student worth to your institution? http://doteduguru.com/id126-value-of-student-to-a-college.html Internet Marketing and Web Development in Higher Education and other tidbits... Mon, 15 Mar 2010 15:08:21 -0400 http://wordpress.org/?v=2.9.2 hourly 1 By: Engineering Seminar Topics http://doteduguru.com/id126-value-of-student-to-a-college.html/comment-page-1#comment-6262 Engineering Seminar Topics Sat, 21 Mar 2009 09:56:41 +0000 http://doteduguru.com/id126-value-of-student-to-a-college.html#comment-6262 interesting ! Thank You For Amazing Information I Stumbled interesting !

Thank You For Amazing Information

I Stumbled

]]> By: Sam Radbond http://doteduguru.com/id126-value-of-student-to-a-college.html/comment-page-1#comment-2376 Sam Radbond Tue, 29 Apr 2008 20:49:39 +0000 http://doteduguru.com/id126-value-of-student-to-a-college.html#comment-2376 Oh! Perfect job! Very good and useful post. I add your interesting blog in my Netvibes page! Oh! Perfect job!
Very good and useful post.
I add your interesting blog in my Netvibes page!

]]> By: The Test Results after Comparing 11 Free Web Analytic Services | .eduGuru http://doteduguru.com/id126-value-of-student-to-a-college.html/comment-page-1#comment-763 The Test Results after Comparing 11 Free Web Analytic Services | .eduGuru Sun, 30 Mar 2008 22:46:33 +0000 http://doteduguru.com/id126-value-of-student-to-a-college.html#comment-763 [...] the fact I’m a converted Google Analytics user, the results definitely supported my belief.  After everything I kept Google Analytics, [...] [...] the fact I’m a converted Google Analytics user, the results definitely supported my belief.  After everything I kept Google Analytics, [...]

]]> By: Rob S. http://doteduguru.com/id126-value-of-student-to-a-college.html/comment-page-1#comment-646 Rob S. Wed, 26 Mar 2008 13:56:37 +0000 http://doteduguru.com/id126-value-of-student-to-a-college.html#comment-646 Interesting, succinct blog post re: analytics and e-mail: http://www.dmnews.com/Send-Analyze-Target-Resend/article/108281/?DCMP=EMC-DMN_EmailMktingWkly It is easy to see how the bigger shops employ entire staffs dedicated to these efforts. In higher ed it is often a one-person shop and one-of-many responsibilities. Interesting, succinct blog post re: analytics and e-mail: http://www.dmnews.com/Send-Analyze-Target-Resend/article/108281/?DCMP=EMC-DMN_EmailMktingWkly

It is easy to see how the bigger shops employ entire staffs dedicated to these efforts. In higher ed it is often a one-person shop and one-of-many responsibilities.

]]> By: Google Analytics 101: Some Basic Setup Tips | .eduGuru http://doteduguru.com/id126-value-of-student-to-a-college.html/comment-page-1#comment-572 Google Analytics 101: Some Basic Setup Tips | .eduGuru Tue, 25 Mar 2008 01:47:53 +0000 http://doteduguru.com/id126-value-of-student-to-a-college.html#comment-572 [...] coming back from Google Analytics training last week finding the time to setup all the wonderful new tricks that I learned is a challenge.  This post [...] [...] coming back from Google Analytics training last week finding the time to setup all the wonderful new tricks that I learned is a challenge.  This post [...]

]]> By: Sam Jackson http://doteduguru.com/id126-value-of-student-to-a-college.html/comment-page-1#comment-497 Sam Jackson Thu, 20 Mar 2008 21:38:38 +0000 http://doteduguru.com/id126-value-of-student-to-a-college.html#comment-497 I did some experiments with some AdWords terms and found some tremendous gems that are totally underutilized for higher ed... I would have tested them more and published about them but the cost to get something statistically useful was prohibitive. Too bad no one pays me for consulting, I guess. Analytics is grrrreat! I did some experiments with some AdWords terms and found some tremendous gems that are totally underutilized for higher ed… I would have tested them more and published about them but the cost to get something statistically useful was prohibitive. Too bad no one pays me for consulting, I guess.

Analytics is grrrreat!

]]> By: Rob S. http://doteduguru.com/id126-value-of-student-to-a-college.html/comment-page-1#comment-495 Rob S. Thu, 20 Mar 2008 20:47:55 +0000 http://doteduguru.com/id126-value-of-student-to-a-college.html#comment-495 Most any ESP should be able to pass along the parameters. Some ESPs have gone the next step in integration to be able to create them on the fly within the ESP interface. One click of a box instead of having to separately tag every URL - major time-saver. If Bronto doesn't have this level of integration yet, they likely will soon. ESPs seem to be ramping up on this feature the last couple months, as there is a major recent push toward looking beyond page view and click metrics to conversion metrics in emarketing, particularly with online and search engine ads. Along those lines, check out the MediaPost family of e-newsletters/blogs if you get a chance. They've been pounding these issues for a while. Most any ESP should be able to pass along the parameters. Some ESPs have gone the next step in integration to be able to create them on the fly within the ESP interface. One click of a box instead of having to separately tag every URL – major time-saver.

If Bronto doesn’t have this level of integration yet, they likely will soon. ESPs seem to be ramping up on this feature the last couple months, as there is a major recent push toward looking beyond page view and click metrics to conversion metrics in emarketing, particularly with online and search engine ads.

Along those lines, check out the MediaPost family of e-newsletters/blogs if you get a chance. They’ve been pounding these issues for a while.

]]> By: Kyle James http://doteduguru.com/id126-value-of-student-to-a-college.html/comment-page-1#comment-493 Kyle James Thu, 20 Mar 2008 20:26:29 +0000 http://doteduguru.com/id126-value-of-student-to-a-college.html#comment-493 Rob, I'm not sure if Bronto does yet, but I've been talking with them about making this available. Some of what I've learned today it looks like with some additional parameters from the URLS I can pass everything I need from an email marketing campaign into GA and know how effective the campaign is. This is most effective because instead of knowing how many click throughs you got from a message now you know how long they spent on the site and where they went. :) I'm sure after I'm implemented some of this I'll write a blog post. I've got so many ideas for GA posts now... where to start. Rob, I’m not sure if Bronto does yet, but I’ve been talking with them about making this available. Some of what I’ve learned today it looks like with some additional parameters from the URLS I can pass everything I need from an email marketing campaign into GA and know how effective the campaign is. This is most effective because instead of knowing how many click throughs you got from a message now you know how long they spent on the site and where they went. :)

I’m sure after I’m implemented some of this I’ll write a blog post. I’ve got so many ideas for GA posts now… where to start.

]]> By: Rob S. http://doteduguru.com/id126-value-of-student-to-a-college.html/comment-page-1#comment-490 Rob S. Thu, 20 Mar 2008 16:18:23 +0000 http://doteduguru.com/id126-value-of-student-to-a-college.html#comment-490 You are likely aware of this, but many e-mail service providers (ESPs) also provide integration with Google Analytics, including the ESP you use, Kyle :) That offers some interesting additional insights. You are likely aware of this, but many e-mail service providers (ESPs) also provide integration with Google Analytics, including the ESP you use, Kyle :)

That offers some interesting additional insights.

]]> By: Google Analytics mysteries revealed | higher ed marketing http://doteduguru.com/id126-value-of-student-to-a-college.html/comment-page-1#comment-486 Google Analytics mysteries revealed | higher ed marketing Thu, 20 Mar 2008 12:37:23 +0000 http://doteduguru.com/id126-value-of-student-to-a-college.html#comment-486 [...] James, aka the .edu guru, is sharing some great information about the value of Google Analytics that he’s picking up from a two-day seminar on the topic. [...] [...] James, aka the .edu guru, is sharing some great information about the value of Google Analytics that he’s picking up from a two-day seminar on the topic. [...]

]]> By: Andrew Careaga http://doteduguru.com/id126-value-of-student-to-a-college.html/comment-page-1#comment-485 Andrew Careaga Thu, 20 Mar 2008 12:34:40 +0000 http://doteduguru.com/id126-value-of-student-to-a-college.html#comment-485 Great info, Kyle! Thanks for sharing this. I appreciate all the detail and the effort you've put into this post. I'm looking forward to reading more about what you learn. Great info, Kyle! Thanks for sharing this. I appreciate all the detail and the effort you’ve put into this post. I’m looking forward to reading more about what you learn.

]]> By: Mark Greenfield http://doteduguru.com/id126-value-of-student-to-a-college.html/comment-page-1#comment-470 Mark Greenfield Thu, 20 Mar 2008 01:08:01 +0000 http://doteduguru.com/id126-value-of-student-to-a-college.html#comment-470 Hi Kyle - Excellent post! We've had some discussion today on the uwebd site on Ning about Google Analytics, including the creation of a new group. You may want to share this there as well. Hi Kyle -

Excellent post! We’ve had some discussion today on the uwebd site on Ning about Google Analytics, including the creation of a new group. You may want to share this there as well.

]]> By: Bradjward http://doteduguru.com/id126-value-of-student-to-a-college.html/comment-page-1#comment-467 Bradjward Thu, 20 Mar 2008 00:20:25 +0000 http://doteduguru.com/id126-value-of-student-to-a-college.html#comment-467 Thanks for typing all of this up for those who couldn't make it! Hope you're catching some March Madness in Durham. I didn't know the fact about the Absolute Unique Visitor, very cool to know. Thanks for typing all of this up for those who couldn’t make it! Hope you’re catching some March Madness in Durham.

I didn’t know the fact about the Absolute Unique Visitor, very cool to know.

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