Kyle James | .eduGuru

Author Archives | Kyle James

Kyle James - who has written 203 posts on .eduGuru.

Kyle is an Inbound Marketing Consultant at HubSpot and formerly the webmaster at Wofford College. Kyle is an active contributor in the social media spectrum. Although his background is technical, he claims to know a thing or two about marketing, but mostly that revolves around SEO, analytics, blogging, and social media. He has spoken at multiple conferences on topics ranging from e-mail marketing to social media and Web analytics. He's definitely a fairly nice guy.

Ways to Connect with Kyle

Introducing New Guru’s @jesskry & @mikepetroff!

Monday, March 15, 2010

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Introducing New Guru’s @jesskry & @mikepetroff!

It’s that time again and I’m happy to announce that we have two new writers joining the guru team! Many of you probably know these two individuals from the contributions to the higher ed web industry. They have both been guest bloggers here in the past, and they each add a unique area of expertise [...]

Is Social Media A Fad? Social Media Revolution Video

Wednesday, March 10, 2010

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Is Social Media A Fad? Social Media Revolution Video

The questions around what exactly social media is and its long term impact aren’t exactly new. Personally I’m a data junkie and I feel data always helps make very compelling arguments. What we have here is a great data driven case around what is really happening with social media and the impacts on everything that [...]

Managing Tip: Three Questions You Should Ask Direct Reports

Wednesday, February 24, 2010

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Managing Tip: Three Questions You Should Ask Direct Reports

I was recently promoted at HubSpot from an inbound marketing consultant to managing our senior consultant team. With any direct promotion like that, it is definitely a challenge when your previous equals now report to you. Lately, I’ve been thinking a lot about managing people and many of the challenges that go with that. Down [...]

Multiple Templates on a Website – Ask a Guru

Tuesday, February 23, 2010

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So the first of our Ask a Guru questions that we wanted to feature comes from Michael Render at North Carolina Central University. Michael writes in:

Why Social Media Comes Last – Presentation from #edSocialMedia

Tuesday, February 16, 2010

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Why Social Media Comes Last – Presentation from #edSocialMedia

It has been over a year since I first made the argument that social media comes last. Today at the edSocialMedia Summit in Boston I dug a little more in actually explaining WHY. This whole conference being on social media it was a little bit of a bold mood to explain why this is the [...]

What would a College Super Bowl Commercial Look Like?

Thursday, February 11, 2010

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What would a College Super Bowl Commercial Look Like?

Maybe you saw Mike Richwalsky’s post earlier this week about Google’s Super Bowl Ad and the local commercial for The University of Akron that me mentioned? This got me thinking and let’s be honest, who doesn’t like to talk about Super Bowl Commercials? This post doesn’t really have any practical purpose, but it’s fun to [...]

Recapping 2009 and What to Expect from .eduGuru in 2010

Wednesday, January 13, 2010

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Recapping 2009 and What to Expect from .eduGuru in 2010

It’s not a surprise to anyone that here we are in a new year. Heck, we are in a new decade. The new year also represents .eduGuru’s birthday and here we go pushing forward into our third year. So before we move too far into 2010 I just wanted to share some of what happened [...]

Top 10 .eduGuru Posts of 2009

Wednesday, January 6, 2010

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Here we are closing out another year. Hard believe that this blog is almost two years old! Wow, so much has happened in the last two years both in my life and in this blog. For a tradition started last year here are the top ten posts written in 2009 based on pageviews. In a [...]

Becoming an Industry Expert: Watching Out for #1

Monday, December 21, 2009

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Becoming an Industry Expert: Watching Out for #1

To expand on my last post about continuing your web education, there are many specific things that you can leverage the web for to build your professional reputation and add to your resume. As people go about continuing their education, at some point everyone becomes an expert in something. What is important to remember is [...]

Continuing Web Education: Watching Out for #1

Tuesday, December 8, 2009

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Continuing Web Education: Watching Out for #1

The writers on this blog have recently put out some great content that indirectly was focused on individuals instead of tips to make your job easier. The leading indicators are that we have weathered the worst of this recession and things are beginning to turn upward. This doesn’t mean that people aren’t scared for their [...]