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Author Archives | Karlyn Morissette

Karlyn Morissette - who has written 36 posts on .eduGuru.

Karlyn Morissette is a thought leader and innovator in higher education. With over 12 years of web experience (half spent working exclusively on higher education web marketing initiatives), she helped pioneer many of the web strategies considered best practice today. Karlyn currently holds three positions: 

• As the Director of Marketing Communications at Fire Engine RED, she helps admissions offices execute integrated marketing campaigns as a part of student search. 
• As the President and Principal Consultant of DoJo Web Strategy, she helps universities integrate goal-driven web strategies into their marketing plans.  
• As Adjunct Faculty for Internet Marketing at Champlain College, she is helping to mold the next generation of web marketers.

Karlyn is an invited speaker at conferences around the country and publishes regularly on both www.karlynmorissette.com, and as a staff writer on www.doteduguru.com (.eduGuru). She holds a Bachelor of Science in Communication from Boston University and a Master of Business Administration from Norwich University.

To quote a friend of hers: "Karlyn is a super rad ninja marketing genius who will make your target demographic submit to your every whim through sheer willpower. Oh, and she's smarter than you."  We're not sure about the smarter part, but "super rad ninja" is true enough.