.eduGuru

Protecting your College’s Intellectual Property on Facebook: Learning from the Class of 2014 Groups

The following is a guest post by Mike Petroff, Web Manager for Enrollment at Emerson College. Mike leads Web marketing and recruitment efforts for undergraduate and graduate admission. He also chairs the Social Media Group at Emerson, working with several departments to develop strategies and policies for the college’s social media presence. You can connect [...]

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A Primer for Effective Email Marketing

The following is a guest post by Scott Cohen, Marketing Copywriter at Western Governors University. Scott writes and manages copy for the university’s public website, email marketing campaigns, and direct mail campaigns. Scott also writes on his personal blog and contributes his opinions and critiques on email marketing on The Email Zoo Blog. You can [...]

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The Web Design Triangle – It’s A Crutch!

The following is a guest post by Mike McCready. Mike is the web services manager at a college in Canada. He has been involved web development for 10 years with a focus on education and the Web for the last 3 years.  He posts regularly to his blog, www.mikemccready.ca, where the topics focus on higher [...]

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Tracking Flash Interaction with Google Analytics

The following is a guest post by Nick DeNardis, Associate Director of Web Communications at Wayne State University.  Nick writes on the Universities Web Communications Blog and is the mastermind behind EDU Checkup video blog which strives to “turn Web Workers into Web Rockstars”!  Besides connecting on his personal blog, you can also connect with [...]

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Why Do We Fall Down? So That We Can Learn How to Pick Our Self Up!

The following is a guest post by Paul Prewitt the Electronic Communications Coordinator at the University of Arkansas Alumni Association.  Paul was kind enough to share an inside ‘FAIL’ that they recently fixed and is hoping you can learn from it too. You can contact Paul online at (www.draftmotif.org) or [...]

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I had dinner with Chris Brogan: Real implications for social media

The following is a guest post by Kathleen VanderVelde, Communications Manager at Davenport University.  Kathleen blogs at davenblogger and has a personal blog, Things I’ve Seen, that she has been writing since the beginning of blogging, ok maybe not quite but 2004 is a long time in blogging time.  You can connect with her through [...]

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Help Me, Help You: Keeping your edge in High Ed

The following is a guest post by Jonathan Steffens who hails from the University of Missouri where he serves as a Internet Administrator Expert since 2005.  Prior to the move to Higher Education he fancied himself a freelancer in Silicon Valley serving clients such as Cisco Systems, IBM, Webmethods as a multimedia and web technologies consultant.  Jonathan blogs at Vagabond [...]

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Do Numbers Have Enough Value?

The following is a guest post by Rachel Reuben, Director of Web Communication & Strategic Projects at the State University of New York at New Paltz. She was a guest blogger in August when she published her research paper on “The Use of Social Media in Higher Education for Marketing and Communications: A Guide for [...]

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Marketing to the Village

The following is a guest post by Eduardo Merille, Associate Director of Marketing at Florida International University.  Eddie has a personal blog and you also connect with him through Twitter, Facebook or LinkedIn.  This is the fifth post in the .eduGuru Blogger(s) Search Contest.

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Change Is Not an Administrative Policy. It’s a Social Movement.

The following is a guest post by Nikki Massaro Kauffman, Technology Training Coordinator for Penn State University Libraries.  Nikki blogs at In Clear Text and you also connect with her through Twitter, LinkedIn, Facebook or SlideShare.  This is the fourth post of the .eduGuru Blogger(s) Search Contest.

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