Internet Marketing and Web Development in Higher Education and other tidbits…

The Right Way to Setup a WordPress Blog and Why: Part 1

Time Icon January 11th, 2008 by Kyle James

So as I mentioned in my first post starting a blog and doing a better job of professional development is one of my New Year’s resolutions.  This has been quite an adventure getting the blog to the point that it is now.  Hours of research, installation, and decision making later I think the blog is close to being in a shape that I’m satisfied.  I’ve been creating and monitoring blogs for the college for the last year and a half so I’ve fairly familiar with blogs and how they work.  I guess it was in launching all the blogs this fall that I really got into SEO, RSS, and all the other ways to truly make your blog stand out from the rest.  So needless to say I’m not a rookie at this blog thing just a rookie at creating a personal one.  Although this is the first time I’ve tried to setup a blog using WordPress I feel like I have learned enough through this process to put together a thorough explanation about the choices I’ve made and why it’s the correct way to setup a blog.  If you disagree with something or have any questions I’d love to hear them!  Seriously… I would. Read the rest of this entry »

Posted in RSS, SEO, Sitemap, Tutorial, Webmaster Tools, WordPress | 6 Comments »

Which search engines really matter?

Time Icon January 8th, 2008 by Kyle James

Nov. Web Market Search Share
I’ve noticed that Compete and other blogs post web search market share numbers each month. Google is by far the dominate player and their share continues to grow every month. With this knowledge it’s super important to make sure that your users can find you on Google over the other search engines. Well I wanted to take this a step further to see how this universal data compares to traffic to Wofford.edu. Here is the results (by the way I’m pulling these results from our Google Analytics account): Read the rest of this entry »

Posted in Search, Sitemap, Webmaster Tools | No Comments »