Internet Marketing and Web Development in Higher Education and other tidbits…

Making a Status Updates Across the Social Media Universe

Time Icon June 11th, 2008 by Author Icon Kyle James

Michael Fienen introduced this nice tip last week so I definitely want to give him a hat tip! You can read his full post about it, Pingilactic, you say?, for additional details. If you are into all the social media buzz and want to stay in touch with lots of friends across multiple sites then this a definite easy way to streamline part of that process. Although it won’t handle specific commands for each service. Read the rest of this entry »

Posted in Social Media, Tutorial | No Comments »

Taking Soundslides to the Next Level, Videos!

Time Icon April 24th, 2008 by Author Icon Kyle James

Some months ago College Web Guy wrote a post about Soundslides. In the software’s own words, “Soundslides is a rapid production tool for still image and audio web presentations.” It isn’t kidding. This software is so easy to use, a caveman could use it!

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Posted in Tutorial, Video | 5 Comments »

Google Analytics 101: Some Basic Setup Tips

Time Icon March 24th, 2008 by Author Icon Kyle James

Since coming back from Google Analytics training last week finding the time to setup all the wonderful new tricks that I learned has presented a challenge.  This post is a nice little introduction to some of the basics that I learned last week.  This is part one in what will be a continuing series about Google Analytics

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Posted in Analytics, Tutorial, Webmaster Tools | 7 Comments »

Do you monitor your Institutes online identity? Here are some tools to help.

Time Icon March 10th, 2008 by Author Icon Kyle James

In the last few weeks a few new tools have come out to help in monitoring an online identity.  Because of this I think it’s important to take a deeper look into what to monitor.  As if you didn’t already have enough things to do in a normal day, there is a whole list of things that require regular monitoring.   Although this article is specifically geared towards monitoring a college’s identity, you could easily apply the same strategy to monitoring any company or even your own online identity.

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Posted in Management, RSS, Search, Tutorial | 22 Comments »

How to use RSS and why I chose Netvibes

Time Icon March 5th, 2008 by Author Icon Kyle James

Before I share some of the more complex web monitoring things that I do I thought it might be best to write a post going back to the beginning to explain this beast that is RSS.  If you will embrace it and get creative it will change the way you do business!  I GUARANTEE IT!

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Posted in RSS, Tutorial | 2 Comments »

Four Reasons Why to Optimize Web Graphics and How to be Environmentally Friendly

Time Icon February 20th, 2008 by Author Icon Kyle James

What is the difference between the following two pictures?

Example 1Example 2

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Posted in Graphics, Tutorial, Web development | 11 Comments »

The Right Way to Setup a WordPress Blog and Why: Part 2

Time Icon January 16th, 2008 by Author Icon Kyle James

If you haven’t read part one about how to setup a WordPress blog then I highly recommend reading it. This post will cover customizing your WordPress blog using themes and plug-ins. 

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Posted in Analytics, RSS, SEO, Tutorial, WordPress | 3 Comments »

The Right Way to Setup a WordPress Blog and Why: Part 1

Time Icon January 11th, 2008 by Author Icon Kyle James

So as I mentioned in my first post starting a blog and doing a better job of professional development is one of my New Year’s resolutions.  This has been quite an adventure getting the blog to the point that it is now.  Hours of research, installation, and decision making later I think the blog is close to being in a shape that I’m satisfied.  I’ve been creating and monitoring blogs for the college for the last year and a half so I’ve fairly familiar with blogs and how they work.  I guess it was in launching all the blogs this fall that I really got into SEO, RSS, and all the other ways to truly make your blog stand out from the rest.  So needless to say I’m not a rookie at this blog thing just a rookie at creating a personal one.  Although this is the first time I’ve tried to setup a blog using WordPress I feel like I have learned enough through this process to put together a thorough explanation about the choices I’ve made and why it’s the correct way to setup a blog.  If you disagree with something or have any questions I’d love to hear them!  Seriously… I would. Read the rest of this entry »

Posted in RSS, SEO, Sitemap, Tutorial, Webmaster Tools, WordPress | 5 Comments »