Over on FJ’s Higher Education Photography for Recruitment Blog he just made an excellent post about Missed Opportunity for Higher Ed.  I wasn’t even half way through his short but valuable post before light bulbs started going off in my head.  (Hey FJ thanks for the mention and hopefully this post will help fulfill some of this indepth SEO you claim I have)  Picture to the right was take from FJ’s blog and if your college is interested in Higher Education Photography Wofford hasn’t used FJ, but I’ve heard nothing but great things from lots of credible sources.

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Website Grader is one of those excellent free resources that I run on sites about once a month. In it its own words: Read the rest of this entry »

A few weeks ago I ran an extensive test of a number of free analytic tracking packages.  Hopefully nobody noticed the added load time from the extra scripts being run?  It’s taken me a few weeks to find the time to write up the results but I think they provide some very valuable insight.  I think it should be stated that coming into the test I was very commited to Google Analytics.

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Since coming back from Google Analytics training last week finding the time to setup all the wonderful new tricks that I learned has presented a challenge.  This post is a nice little introduction to some of the basics that I learned last week.  This is part one in what will be a continuing series about Google Analytics

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Today and tomorrow I’m out in Durham, NC for Google Analytics training that ROI Revolution is hosting.  ROI is a Google Analytics Authorized Consultant and AdWords Qualified Company.  ROI Revolution are also trained professionals in Google’s Seminars for Success program as this training can attest.  Through day one I am very impressed with their training program.  About a month ago they posted a One Time Offer on their blog for free Google Analytics training for non-profit organizations.  All I had to do was talk Wofford into getting me up to Durham (little over a three hour drive) and put me up in a hotel for a couple nights!  Let’s just say they couldn’t say no.  If  I wasn’t already enough of a champion for Google Analytics in the past, then this training reinforced my commitment.

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Hey guys I have been very busy this week and also have been compiling a Resources section to this website.  So much of what I’ve been putting together will grow over time and really isn’t things you can put into a post.  The resources have been broken down to include sizeable sections.  So far I’ve created the following sections: Read the rest of this entry »

So as I mentioned in my first post starting a blog and doing a better job of professional development is one of my New Year’s resolutions.  This has been quite an adventure getting the blog to the point that it is now.  Hours of research, installation, and decision making later I think the blog is close to being in a shape that I’m satisfied.  I’ve been creating and monitoring blogs for the college for the last year and a half so I’ve fairly familiar with blogs and how they work.  I guess it was in launching all the blogs this fall that I really got into SEO, RSS, and all the other ways to truly make your blog stand out from the rest.  So needless to say I’m not a rookie at this blog thing just a rookie at creating a personal one.  Although this is the first time I’ve tried to setup a blog using WordPress I feel like I have learned enough through this process to put together a thorough explanation about the choices I’ve made and why it’s the correct way to setup a blog.  If you disagree with something or have any questions I’d love to hear them!  Seriously… I would. Read the rest of this entry »

I’ve noticed that Compete and other blogs post web search market share numbers each month. Google is by far the dominate player and their share continues to grow every month. With this knowledge it’s super important to make sure that your users can find you on Google over the other search engines. Well I wanted to take this a step further to see how this universal data compares to traffic to Wofford.edu. Here is the results (by the way I’m pulling these results from our Google Analytics account): Read the rest of this entry »