Internet Marketing and Web Development in Higher Education and other tidbits…

Links of the Week April 4th, 2008

Time Icon April 4th, 2008 by Kyle James

Links of the WeekIt’s been kind of a slow week as it was spring break at Wofford. 

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Posted in Links of the Week, Social Media | 4 Comments »

The Final Four: College Web Style

Time Icon April 3rd, 2008 by Kyle James

I have an Alexa widget in my Netvibes account that pulls Wofford traffic data along with some of our peer and benchmarking institutions.  One of those trackers comparisons is the Cinderella story of Davidson.  Davidson is only a state away and roughly the same size as Wofford (1,600 to 1,350 college kids) and both are in the Southern Conference and liberal arts institutions.  I knew how good their basketball team was as they dominated us three times this season, the last being a 49-82 drumming in the SoCon tournament.  Knowing that, I predicted them making the sweet sixteen, but that was as far as I saw them rolling.

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Posted in Analytics, Personal | 1 Comment »

Wofford Monthly Web Analytics Summary - March 2008

Time Icon April 2nd, 2008 by Kyle James

Just a quick post.  I just finished compiling Wofford’s analytical data for March.  Since my Google Analytics training I’ve been setting up a lot of different profiles so next month I should be able to pull out some other specific data like off-campus visitors.  We are also installing the tracking code on our blogs this week so that should provide much more interesting data than what Feedburner currently gives us.  If your new to my blog and want to understand more about what I’m trying to do with this tracking you might want to check out, An Intro to Web Analytics - Wofford Monthly Web Analytics Summary - Feb 2008. Read the rest of this entry »

Posted in Analytics, Management, Web development | No Comments »

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