Archive | October

[ Survey ] Getting to Know Our Catalogs

[ Survey ] Getting to Know Our Catalogs

Everyone has one. We all face the same basic challenges when it comes to moving this once exclusively print document to the realm of the web. Let’s share some information and start looking more deeply at this challenge. Your feedback will be greatly appreciated, and we encourage everyone to forward this survey on to those [...]

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Exactly How Much Is An Applicant Worth To Your College or University?

Exactly How Much Is An Applicant Worth To Your College or University?

People love the term ROI.  It’s such a sexy term, but quite frankly I think it’s something that is regularly ignored in the world of higher education web.  This could be partially due to the fact that it’s a term loved by people with MBAs. And let’s be honest, most web people went down another [...]

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Social Media Policy Resource Guide for Higher Ed

Social Media Policy Resource Guide for Higher Ed

When developing a social media policy, it is important to remember the nature of “social media” as a web platform. By creating an official presence for your college or university on a social media platform, you are immediately opening a dialogue with your audience. With every post you make, you’re engaging in a conversation that [...]

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#heweb10 - Managing Projects in Web Development

Daniel Frommelt (@Frommelt), University World Wide Web Coordinator from the University of Wisconsin, gave a sobering statistic in his presentation of Web Development Projects: people only retain 50% of what people say only an hour after a meeting. Two weeks later, they only remember 25%.

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#heweb10 - Content Strategy: Key to Effective Web Content