.eduGuru

21. July 2010

Book Review: Problem Solving 101 – A Simple Book For Smart People

By Kyle James - Anyone that has read this blog for any time knows that I consider myself a problem solver first and a web/tech guy second. A few weeks ago I presented a problem solving presentation deck and even further back I’ve talked about how to optimize your email habits, RSS reading time and establishing oneself as an [...]

15. July 2010

4 Comments

E-Expectations: How to Focus Your Online Recruiting Efforts

By Karlyn Morissette

Yesterday, Noel-Levitz released it’s latest E-Expectations Report about what college-bound students are looking for in terms of online engagement during the admissions process. They surveyed more than 1,000 high school students about their online behavior and expectations. As usual, it contained a wealth of information about where colleges should consider focusing their efforts. Here are [...]

14. July 2010

3 Comments

Higher Ed Headbutt: Engagement Vs. ROI

By Jessica Krywosa

Running off of my previous post, Calculating Engagement: What Do They Want, the battle always arises: which is more important, engagement or ROI? The easy answer is, they’re equally relevant. However, often the former gets a bad rap due to the unusual amorphous nature that it takes and the lack of any solidly accepted structure [...]

12. July 2010

2 Comments

How Luther College is using Reason

By Brian Jones

For the past decade Dreamweaver and Contribute were the primary web workhorses at Luther College. In 2005 EZ Publish, an open-source content management system (CMS), was chosen to process admissions applications. The following year EZ Publish was decommissioned, and the entire admissions site and home page were moved into a commercial [...]

8. July 2010

2 Comments

Another Use for Powerpoint – Problem Solving Deck

By Kyle James

I’ve always said that I don’t really consider myself a technology or a web person. Instead I think of myself as more of a problem solver through technology. If you remember a while back I wrote a blog post on Email Management Best Practices. I very much know the challenges and problems with letting an [...]

2. July 2010

1 Comment

Travel Recruitment: Why the Web Matters

By Mike Petroff

Admissions Offices usually plan their fall travel season during the summer, based on future recruitment and enrollment goals, establishing good connections with local high schools, or revisiting historically successful fairs. But – how often do recruiters and web/marketing offices meet before travel season begins? There’s a few reasons why your web/marketing team should reach out [...]

24. June 2010

2 Comments

WhippleHill Summit Slides: SEO Best Practices: Hitting the Low Hanging Fruit

By Kyle James

This morning I did a webinar for the WhippleHill Summit. It was suppose to be part of a conference for independent schools in Nashville, TN, but because of the recent floods the whole conference was canceled. The team at WhippleHill still wanted to do the presentations from the conference any way possible so they keep [...]

22. June 2010

11 Comments

Calculating Engagement: What Do They Want?

By Jessica Krywosa

We’re all a flurry in our respective endeavours: creating dynamic content for our site, working on optimizing our text for search, creating opportunities for offline efforts to sync with online communities. But have we really stopped to consider how our target truly wants to receive content? How will we determine if what we created and [...]

17. June 2010

9 Comments

The Content Editor’s Missing Manual

By Nick DeNardis

A few months ago I wrote about how to train content contributors, this article is a little different. It’s meant to be a resource you can point anyone publishing content to the web. The goal is to explain why the web acts different than Word, a general outline of creating semantic documents and how to [...]

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