Happy New Year!

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So you are like most people, most people meaning a techie who reads this blog, and have more than one Instant Messaging client that you use to stay connected with your network.  Maybe if you have a good long term memory you remember the post I wrote about ping.fm being your master status update service for Facebook, Twitter, LinkedIn, etc.?  Wouldn’t it be nice that instead of having to login to AOL Instant Messenger, Yahoo! Messenger, GTalk, and the list goes on, if you could just login to one client to communicate with all your favorite people?  Guess what?  You Can!

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After commenting on colleague’s post reflecting on why he will continue to blog, I realized that both his blog and my comment were worth sharing here.

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So I’m having a little fun waiting out a Blizzard in Boston.  Enjoy!

Disco

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There has been A LOT of discussion on Higher Education Blogs and at Higher Education conferences lately about this thing called Social Media. First of all Social Media isn’t all that complicated, in fact it’s the simplest and oldest form of marketing called relationship building.  As I’ve said many times before “social media = building relationships”.  After reading a recent post on SEOmoz about The SEO Fundamentals Pyramid and participating in a panel discussion at CASE V I think it’s important to make sure that people understand that social media comes last.  I know I’ve preached “just do it” when it comes to social media, but unless you have the rest of your eggs in a basket then quite frankly you aren’t ready for social media.

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A couple of weeks ago I argued reasons why it might be more effective to piggyback on existing strategies that exist at your institution rather than create a stand alone social media strategy. In this post I alluded to considering your Facebook Fan Page like a Cafe, which was inspired by Chris Brogan’s post entitled, “Cafe-Shaped Conversations.” After putting the two together, and brainstorming with some colleagues, we came up with “Cafe New Paltz,” an exclusive online community for fall 2009 accepted students. We’re using Ning and will launch this on January 2.

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First, I would like to welcome any new visitors that Case V was your first introduction to .eduGuru.  I hope you will subscribe to our RSS feed or sign up for email updates on the right side navigation.  There is a lot to learn and good engagment and discussion that takes place on this blog.  I hope that you will also join the conversation? Read the rest of this entry »

Way back in the day when I was just an aspiring Guru—mid-November, to be precise, I promised that I had more to say on change, and, boy, do I ever. In fact, as someone who enjoys blogging, I have quite a lot to say on a lot of things. It only takes a comment on twitter, someone else’s blog, at a meeting, at lunch, or wherever for me to drag out my soapbox—tucked neatly away with my laptop bag for portability—and hop on.  (Stand back! Hand gestures, fast talking and wild ideas usually follow, especially if I’m recently caffeinated.)

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Did you by chance read User Interface Engineering’s article “Design Cop-out #2: Breadcrumbs?”   I’ll admit that I am a little bit late getting back around to this topic, which I originally read sometime back in… oh… August?   October?  Regardless, right after reading it I knew that I needed to offer a counterpoint, because while not completely incorrect, I felt that the original author was not entirely even handed with the topic, and in some cases sort of dropped the ball.

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