Author Archives | Mike Petroff

Mike Petroff - who has written 12 posts on .eduGuru.

Mike is the Web Manager for Enrollment at Emerson College in Boston, MA.  He leads web marketing and online recruitment efforts for undergraduate and graduate admission.  Mike also chairs the social media group at Emerson as they work on coming up with ways to use the social web to recruit the next generation of students. You can find him on Twitter at @mikepetroff.


A Satirical Look at Higher Ed: The Cronk of Higher Education

Wednesday, April 7, 2010

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A Satirical Look at Higher Ed: The Cronk of Higher Education

Sometimes it’s good to step back from those three-hour conference room meetings or vendor calls from Hell and just laugh at yourself for a bit. Working in higher ed is a demanding, non-stop job but there’s plenty of opportunities to find humor in most situations.

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Class of 2014 Web Communities: What Would a Chaperone Do?

Friday, March 19, 2010

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Class of 2014 Web Communities: What Would a Chaperone Do?

If you’re in Admissions, you’re probably either running or paying attention to Class of 2014 web communities, whether on Facebook, Ning, or a private community run by your college/university. A big question that tends to come up from administrators is, “How involved should I be in the group?” Well, just think of yourself as a [...]

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