Tag Archive | "Social Networks"

Social Media Recruitment: Do prospects really use it??

Wednesday, August 4, 2010


Research- it’s a great way to find out what’s going on in recruitment today. In the past few weeks, several reports have been released that give us a picture of where high school students are looking for information when searching for colleges. This research is a great way to see how recruitment is trending on [...]

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Facebook Communities: Now What?

Tuesday, May 11, 2010


Facebook Communities: Now What?

We’ve all had time to gripe, think and gasp at the new Facebook Community Pages. Michael did an excellent job of getting us all up to speed with these latest evil doings in his previous post, Facebook Hates Your Brand. If you’re like me, you see it  - at the very least - as a [...]

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The Credibility of College Info from Social Network Sites (or Lack Thereof)

Thursday, October 22, 2009


Last month at NACAC, I got my hands on a copy of the Hobsons Domestic Research Report 2009-2010. It’s a fantastic report that every admissions professional should get their hands on, but one set of numbers specifically stood out to me. Hobsons asked sophomores, juniors and seniors about their perceptions of the credibility of college [...]

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Social Networking Research: 99% of Your Audience Are On Them, Still Need More Convincing?

Tuesday, June 2, 2009


This data from the Participatory Marketing Network (PMN) was simply too compelling.  The article talks about how the majority of Gen Y have not yet taken flight on Twitter claiming that only 22% of 18-24 year olds are on it. However, you could flip this data to say that almost a quarter of them are [...]

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I’m Marching to My Own Tune. Better Get Used to It.

Thursday, December 4, 2008


If you’ve read my posts on In Clear Text, you’ve already pegged me as some Bob Sutton fan-girl (among other things), but apparently were interested enough to keep reading me here on .eduGuru.  If I’m new to you, well, certain Nikki-isms are not apparent enough for me to worry about avoiding.  Win-win!

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Reflecting on Stamats Conference 2008

Monday, November 10, 2008


Another conference in the bag this year and it’s time for another round of reflections.  Although this conference was not as large as eduWEB or HighEdWeb, Stamats put together a rather impressive track of presenters and really hit a home run with this conference.  So many of the conferences I’ve been to in the last [...]

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Links of the Week October 24th, 2008

Friday, October 24, 2008

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Did you miss me?  It’s been a few weeks since I’ve posted a Links of the Week…  I’ve been busy.  Honestly I’m finding it harder and harder to identify unique and outstanding mind stimulating reading material.  Maybe that’s because I’ve been reading so much especially over the last ten months?  Maybe it’s because I’m not [...]

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Case Study: Setting up a LinkedIn Alumni Group for your College

Wednesday, September 24, 2008


It has been a while since I’ve posted anything in the Social Survey series.  Writing about using Social Networks for Higher Education has kind of taken a backseat to Analytics lately, but let’s see if we can’t combined the two into a web marketing gameplan?   Way back in April Andrew Careaga wrote a post LinkedIn [...]

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An Introduction to Social Networks Presentation

Wednesday, August 6, 2008


Today I presented an “Introduction to Social Networks” at the Spartanburg Chamber of Commerce.  The presentation was designed more towards local businesses, but all the examples I used were specifically Wofford’s Social Network campaigns.  We did record the presentation, but the audio came out as nothing so it’s not worth even sharing online.  Despite that [...]

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eduWEB 2008 Reflections Part III

Wednesday, July 30, 2008


Finally reaching the end of my brain dump from eduWEB 2008.  I know your probably tired of hearing me talk about this conference, so this is the last one… I promise!  The excitement of being back at the office is setting in and I’m attempting to follow Brad’s Now What advice, but unfortunately I already [...]

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