Tag Archive | "google"
Presentation Notes from Google Wave in Higher Education
This week I talked to a group at theHELIX conference, sponsored by MOREnet. MOREnet is one of the high level networking authorities that provides connectivity services for educational entities in Missouri. My presentation discussed Google Wave’s place in the current and future plans of higher education. Below, you can find an outline of [...]
Continue reading...Where is the fold? Google browser size vs. actual heatmap
Google released a tool yesterday called Google Browser Size in effort to show how users with various screen sizes see your site. They also wrote up a blog post about it.
Continue reading...Building Your Own Listening Post
The basic concept of the social web and Web 2.0 is one of conversations and user generated content. Engagement. Interaction. My focus today is on the former, with a dab of latter. Universities are much like other big brands, people talk about us in a lot of places, in a lot of ways, both good [...]
Continue reading...Content is More Important than Design
Now I know that some web designers out there can’t wait to get to the comment section to “rip me a new one,” but please humor me and read through my reasoning here. I hope you will see this is a well thought out and valid argument worth your time. Then after reading you are [...]
Continue reading...Offline Campaign Tracking: Presentation Clickthrough Comparison
So if you have been reading this blog for any amount of time you know that in the last quarter ofI made the Higher Education conference circuit presenting at HighEdWeb, Stamats, and Case V. At each of those conferences I presented on the subject of Web Analytics. As I told people at each [...]
Continue reading...Recappingand theGame Plan
It’s taken me a little longer than I would have liked to get around to it, but I very much believe in looking back to review the past year and setting goals going forward. You do the same for your website and professional growth right? If not or even if you do hopefully you can [...]
Continue reading...The Top 10 Posts of
So this blog was started the beginning ofand since then we have grown to over 600 readers and hopefully helping you actually making a difference in college websites across the country. I absolutely love the higher education community and the environment this blog has become a hub for over the last year. I’ll [...]
Continue reading...4 Takeaway Tips to Build Relationships
Today is my last day at Wofford. Kind of surreal, but I wanted to take the time to give you four tips that apply to internet marketing and web development, but if you take a step back they actually apply to life in general rather well. So take it as development, social media, personal branding [...]
Continue reading...Tracking outgoing clicks with Google Analytics
I wanted my first post as a .eduGuru to be something spectacular, unfortunately all the ideas I had were taking too long to write, so here is something short and sweet.
Continue reading...A Good Starting Point for SEO – Local Search
The following is a guest post by Jeff Howard. This is an introduction post to a 5 part series on his blog about local search for higher education. Jeff is a SEO consultant, and works independently out of www.catchsearchmarketing.com. He has been involved with various higher education marketing projects touching SEO and Interactive Applications. Jeff [...]
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