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Content Strategy is More than Marketing Strategy

Content Strategy is More than Marketing Strategy

I know that many of you are in the same camp as me when it comes to the ideal way of setting up effective web governance. The prime idea being that “web communications,” as a discipline and as an organizational unit, isn’t something that answers solely to marketing, public relations, or information technology. When you [...]

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Online Cataloging Done Right(ish)

Online Cataloging Done Right(ish)

I think that out of any web project I’ve ever dealt with in higher education, online cataloging has got to be the biggest white unicorn of them all. If you scour the web for them, you’ll discover that examples of ‘good’ catalogs are few and far between (and you’ll note I’m certainly not putting my [...]

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Content Management Manifesto

Content Management Manifesto

It is the ocean. A never-ending sea of waves, storms, battles, and challenges. Where we think we see an island of solitude, it’s merely an illusion brought on by fatigue and frustration. What is it? Managing the content of our web sites. First piece of advice, go read Kristina Halvorson’s Content Strategy for the Web. [...]

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How Luther College is using Reason

How Luther College is using Reason

For the past decade Dreamweaver and Contribute were the primary web workhorses at Luther College. In 2005 EZ Publish, an open-source content management system (CMS), was chosen to process admissions applications. The following year EZ Publish was decommissioned, and the entire admissions site and home page were moved into a commercial CMS, which failed to [...]

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The Content Editor’s Missing Manual

The Content Editor’s Missing Manual

A few months ago I wrote about how to train content contributors, this article is a little different. It’s meant to be a resource you can point anyone publishing content to the web. The goal is to explain why the web acts different than Word, a general outline of creating semantic documents and how to [...]

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CMS Accessibility Compliance Worksheet

CMS Accessibility Compliance Worksheet

This weekend, we had a question come in via Ask the Gurus wondering if we knew of any resources that rank content management systems according to their level of compliance to 508 accessibility standards. Accessibility being the great rainbow unicorn that it is, I was not aware of any list that had been put together [...]

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How Victor Valley College is Using OmniUpdate’s OU Campus

How Victor Valley College is Using OmniUpdate’s OU Campus

When we started using OU Campus in October of 2006, we signed up for the 25-user license package, and opted for the SaaS (software-as-a-service) model or ‘hosted‘ plan, where OmniUpdate handles the hosting and delivery of the service to us, and all CMS users access the system solely through a web browser . At that [...]

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How Edinboro University is Using dotCMS

How Edinboro University is Using dotCMS

At Edinboro University we use a content management system called dotCMS.  dotCMS is an Enterprise-level, open source CMS and is based on Java.  dotCMS also integrates with many well-known open source technologies such as:

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How Le Moyne College is Using DotNetNuke

How Le Moyne College is Using DotNetNuke

In the beginning, Le Moyne College’s main website was powered by a set of static web pages with a small dose of custom-written ASP to serve as our first entry into content management.  As typically happens on campuses everywhere, as Le Moyne began a branding revision in 2008, one common theme that was echoed across [...]

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How Duke University is Using Drupal

How Duke University is Using Drupal

Lately, I have heard Drupal referred to as a “framework” in addition to a content management system. After building several Drupal sites, I would have to agree. A core Drupal installation gives you very little to start with. However, with the help of widely-used contributed modules, you can build anything from a personal blog, up [...]

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