Tag Archive | "admissions"
So you want to start a blog for your admissions office…
The other day on DoJo’s blog, I reprimanded staff members who are charged with maintaining blogs on their institutional websites that leave them for months at a time without an update. Since posts on DoJo are extremely short by design, I wanted to elaborate further. We’ve identified a problem, now let’s talk about how to [...]
Continue reading...Is Your University Using Twitter to Its Fullest Potential?
Last summer I did research for my independent study project in graduate school that resulted in “The Use of Social Media in Higher Education for Marketing and Communication: A Guide for Professionals in Higher Education.” The research was largely done in June and July 2008. During this time, very few universities were actively using Twitter.
Continue reading...Café New Paltz - 5 days in
This update is part 2 in a series about Café New Paltz, an exclusive online community using Ning for our fallaccepted students at the State University of New York at New Paltz.
Continue reading...Creating an exclusive online community for fallaccepted students
A couple of weeks ago I argued reasons why it might be more effective to piggyback on existing strategies that exist at your institution rather than create a stand alone social media strategy. In this post I alluded to considering your Facebook Fan Page like a Cafe, which was inspired by Chris Brogan’s post entitled, “Cafe-Shaped [...]
Continue reading...
10 Comments