Tag Archive | "Case Study"

How Luther College is using Reason

How Luther College is using Reason

For the past decade Dreamweaver and Contribute were the primary web workhorses at Luther College. In 2005 EZ Publish, an open-source content management system (CMS), was chosen to process admissions applications. The following year EZ Publish was decommissioned, and the entire admissions site and home page were moved into a commercial CMS, which failed to [...]

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Practical Example of Google Analytics New Advanced Segments

Yesterday I posted a case study showing how email marketing is still relevant to Young Alumni.  Because it’s the day before Thanksgiving and it’s a little slow I’ve been doing a little more digging into that campaign.  A little over a month ago Google Analytics launched some new features including Advanced Segments and Custom Reporting.  [...]

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Social Survey: Digg

Introduction Writing a review of Digg pertaining to Higher Education is much more difficult than writing one for MySpace or Facebook.  Digg is the first of the true Social Bookmarking sites that I’ve covered and is by far the largest, Top 30 Social Bookmarking Sites.  Digg has an Alexa ranking of 150 and reaches 0.64% [...]

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