Tag Archive | "facebook"

Negative Facebook Comments: @#$% Me

I knew smooth sailing couldn’t last forever. Someday, that dreaded negative comment would rear its ugly head on  our university Facebook page. I just didn’t know it would be so harassing, misplaced and something that would give me an instant panic attack.

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Class of 2014 Web Communities: What Would a Chaperone Do?

Class of 2014 Web Communities: What Would a Chaperone Do?

If you’re in Admissions, you’re probably either running or paying attention to Class of 2014 web communities, whether on Facebook, Ning, or a private community run by your college/university. A big question that tends to come up from administrators is, “How involved should I be in the group?” Well, just think of yourself as a [...]

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Security in October: Google Wave, Facebook, XSS

Security in October: Google Wave, Facebook, XSS

Further support of what I mentioned in my presentation In my Cross-site scripting presentation at #heweb09, I mentioned that a North Carolina State University report from September 2008 showed that users clicked the “ok” button on message alerts 61% of the time, regardless of whether the message alert was legitimate or not.  From that I [...]

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The Credibility of College Info from Social Network Sites (or Lack Thereof)

Last month at NACAC, I got my hands on a copy of the Hobsons Domestic Research Report 2009-2010. It’s a fantastic report that every admissions professional should get their hands on, but one set of numbers specifically stood out to me. Hobsons asked sophomores, juniors and seniors about their perceptions of the credibility of college [...]

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Protecting your College’s Intellectual Property on Facebook: Learning from the Class of 2014 Groups

The following is a guest post by Mike Petroff, Web Manager for Enrollment at Emerson College. Mike leads Web marketing and recruitment efforts for undergraduate and graduate admission. He also chairs the Social Media Group at Emerson, working with several departments to develop strategies and policies for the college’s social media presence. You can connect [...]

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Feeling Naked: A Tale of the Disappearing Facebook Fan Page

Feeling Naked: A Tale of the Disappearing Facebook Fan Page

On the evening of Wednesday, September 30, the SUNY New Paltz Facebook Fan Page mysteriously disappeared. At first I thought it was a temporary glitch, but when it was still inaccessible on Thursday afternoon, I knew something was up.

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Simple status & engagement on Facebook

Simple status & engagement on Facebook

Last week I updated our university’s Facebook Fan Page status to say: I thought it might get a comment, or like, or two, but was absolutely floored to find this volume of response, most of which came within the same hour I posted.

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Division III Releases Social Networking Rule Change for Communicating with Prospective Student-Athletes

Division III Releases Social Networking Rule Change for Communicating with Prospective Student-Athletes

The Division III Management Council just released their newly adopted “noncontroversial change to the Division III electronic transmissions limitations.” They’ve given it a retroactive effective date of August 1, 2008 to match when their original legislation went into effect. They’ve also released this article: “DIII Council opens up use of social-networking media“

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Easy ROI on Facebook Ads

Easy ROI on Facebook Ads

I love Facebook Ads.  They’re easy to set up, targeted, and give you free visibility among your audience, since you only pay for them when they click on the ad and go to your website/page/whatever you have set up.  They’re also relatively easy to figure out your Return on Investment for using a few simple [...]

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Content is More Important than Design

Content is More Important than Design

Now I know that some web designers out there can’t wait to get to the comment section to “rip me a new one,” but please humor me and read through my reasoning here.  I hope you will see this is a well thought out and valid argument worth your time.  Then after reading you are [...]

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