By Associate Director - This week I attended the edUi conference in Charlottesville, VA. The conference focuses on the universal methods and tools of user interface and interaction design as well as the unique challenges of producing websites and applications for large institutions. edUi is a perfect opportunity for web professionals at institutions of learning including: higher education, K-12 [...]
Continue reading ...1. November
Last week I talked about the value of an applicant so this week I want to continue that conversation up the channel and identify items on a website that also have value tied to this process. Let’s be honest the first thing that every school just like any other business has to understand is that [...]
Continue reading ...28. October
Everyone has one. We all face the same basic challenges when it comes to moving this once exclusively print document to the realm of the web. Let’s share some information and start looking more deeply at this challenge. Your feedback will be greatly appreciated, and we encourage everyone to forward this survey on to those [...]
Continue reading ...26. October
People love the term ROI. It’s such a sexy term, but quite frankly I think it’s something that is regularly ignored in the world of higher education web. This could be partially due to the fact that it’s a term loved by people with MBAs. And let’s be honest, most web people went down another [...]
Continue reading ...22. October
When developing a social media policy, it is important to remember the nature of “social media” as a web platform. By creating an official presence for your college or university on a social media platform, you are immediately opening a dialogue with your audience. With every post you make, you’re engaging in a conversation that [...]
Continue reading ...21. October
Daniel Frommelt (@Frommelt), University World Wide Web Coordinator from the University of Wisconsin, gave a sobering statistic in his presentation of Web Development Projects: people only retain 50% of what people say only an hour after a meeting. Two weeks later, they only remember 25%.
Continue reading ...21. October
Rick Allen (@epublishmedia) began his session with the statement: “The moment you add content to a website, you become a publisher. Shouldn’t you act like one?”
Continue reading ...18. October
Fall is certainly prime time for the best in higher education conferences. With HighEdWeb and EDUCAUSE already in the bag, this week the spotlight turns to the Stamat’s Integrated Marketing: Technology Conference, aka #simtech10. And while the conference is seriously not to be missed, there are probably a lot of folks out there who simply [...]
Continue reading ...15. October
Wow. Just wow. Another year, another epic HighEdWeb conference. This is truly becoming my “must attend” event of the year (and, yes kids, I place it at a much higher premium than things like South By Southwest or An Event Apart). The caliber of the presentations this year blew me away, and I’m kind of [...]
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11. November
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