Yesterday I posted a case study showing how email marketing is still relevant to Young Alumni. Because it’s the day before Thanksgiving and it’s a little slow I’ve been doing a little more digging into that campaign. A little over a month ago Google Analytics launched some new features including Advanced Segments and Custom Reporting. [...]
Continue reading...I have an Alexa widget in my Netvibes account that pulls Wofford traffic data along with some of our peer and benchmarking institutions. One of those trackers comparisons is the Cinderella story of Davidson. Davidson is only a state away and roughly the same size as Wofford (1,600 to 1,350 college kids) and both are [...]
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