Author Archives | Director of Web Communication
Director of Web Communication - who has written 33 posts on Fresh new template.
Director of Web Communication is the Director of Web Communication and Strategic Projects at the State University of New York at New Paltz, where she has worked in various Web communication, public relation, and marketing capacities over the last 11 years. Her areas of interest include eRecruiting, the use of social media in higher education for marketing and communication, as well as information architecture and user experience. Read her complete bio.
Image Library: Moving from Extensis Portfolio to Google’s Picasa
We’ve been using Extensis Portfolio Server and clients for five years between two departments, Public Affairs and Design & Printing Services, to attempt to organize our digital image library of nearly 50,000 images. We’re also starting to store videos on this same server. We have a mixed environment of PC and Mac platforms. The PCs [...]
Continue reading...Café New Paltz: A Yielding Success
Thursday, May 21,
A summary of Cafe New Paltz, an online Ning community for students accepted into the State University of New York at New Paltz for fall.
Continue reading...Join the whole .eduGuru crew live, Thursday 4/23 at 3:15 p.m. EDT
Wednesday, April 22,
On April 23-24, 2009, Cornell University will be hosting the HighEdWeb Regional Conference. The .eduGuru Crew is scheduled for a session at 3:15 p.m. EDT on the 23rd called “Social Media Storytelling with the .” Only one of us will be there in person, but the rest of the crew will be joining the session [...]
Continue reading...Reining in the outliers for a university-wide cohesive social media presence
Friday, April 3,
Earlier this week we talked about a cohesive university-wide Web presence. Today we’re going to take that same theory, but explore it in the social media space.
Continue reading...Taking the idea of a cohesive Web template in a slightly different direction
Thursday, April 2,
Earlier this week I wrote about reining in the outliers for a university-wide cohesive Web presence. Todd Sanders (@tsand) from the University of Wisconsin, Green Bay, had the gall to disagree with me (“for the first time EVER,” I’ll have you note), arguing that the art department shouldn’t look like the business department Web site. [...]
Continue reading...Highlights from E-expectations: Class of
Tuesday, March 31,
Stephanie Geyer, Associate Vice President for e-strategy and Web development at Noel-Levitz, released their latest E-expectations survey of 1,005 college-bound high school seniors inat the OmniUpdate Users Conference this morning. This is their fourth year doing this research study in conjunction with James Tower and the National Research Center for College and University [...]
Continue reading...Reining in the outliers for a university-wide cohesive Web presence
Tuesday, March 31,
A prospective student does a Google search for “English composition [university name]” and is brought to your English department’s site. While there, they find the program that intrigues them, and decide to jump off course to learn more about tuition and fees, housing, and dining services. Along they way they bounce through three additional department [...]
Continue reading...OmniUpdate Users Conference Next Week
Monday, March 23,
Next week I’ll be heading to the OmniUpdate User Conference to give a presentation on a project we implemented on our campus a couple of years ago called the “My First Year” tab. The official presentation title is, “Using OU Campus in a Luminis Portal.” The “My First Year” project was mentioned in a Campus Technology article [...]
Continue reading...eBook Review: The eduStyle Guide to Usable Higher-Ed Homepage Design
Wednesday, March 11,
As a team leader of an upcoming redesign project, The eduStyle Guide to Usable Higher-Ed Homepage Design was very useful to me. My favorite section: Recommendations. I got more take aways and ideas of what to do (and what not to do) from that one section of every university’s review than anything else in the entire [...]
Continue reading...Happy birthday to our founder, Founder
Monday, March 2,
Today is Kyle’s birthday! Would you like to chip in on a gift for your favorite displaced southern boy and Web analytics/SEO guru?
Continue reading...
Monday, June 1,
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