Tag Archive | "web analytics"

Links of the Week June 20th, 2008

Since the week started out with such a powerful debate about Higher Education bloggers and their need to market themselves…  hum…  I better just leave it at that.  If you missed out and want to read the whole conversation head on over to Andrew’s post Higher Ed Bloggers: Show Your Power! and you can follow [...]

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You want my Blogging Manifesto well here it is!

Boy did Andrew not have any idea what he was invoking the other day when he posted about the Ad Age 150. In what turned out to be an interesting Monday and I read about multiple bloggers who rejected this idea to spend two minutes to submit their blog to a Marketing Ranking service. What’s [...]

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Are you ready for Web Analytics 2.0?

So I’ve got some upcoming presentations this year about Web Analytics for Higher Education and me being the anti procrastinator that I am have started to think about exactly what could I possibly say, like I have EVER had a problem with that before. This past weekend one of those moments of enlightenment came over [...]

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Wofford Monthly Web Analytics Summary - May 2008

May was a month of celebration and closure. Graduation came and went and many students are moving on to bigger and better things now. Unfortunately this doesn’t necessarily translate well for Website Traffic. As you would imagine traffic across the sites were down, but there are some positive takeaways if you look at the trends.

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Reminder: Email Marketing Webcast Tomorrow at 2PM EDT

This is just a quick reminder to make sure that you sign up for the Email Marketing Webcast that I’m doing tomorrow afternoon with DJ Waldow from Bronto. It promises to be an insightful look into an element of Wofford’s marketing campaign that has become a very important piece of the puzzle in a short [...]

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Wofford Monthly Web Analytics Summary - April 2008

Just a quick post on a Monday morning. Hopefully everyone had a great weekend. I finished compiling the monthly web analytics on Friday, but didn’t get around to sharing. This month is the first to have full data for off-campus traffic and blog data pulled through Google Analytics. For information about how to track off [...]

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Links of the Week April 11th, 2008

The big news of the week is Yahoo’s acquisition of IndexTools.  I’m not saying this because of personal experience, but that appears to be the buzz from a lot of blogs that I follow.  Unfortunately I must admit I’ve never used IndexTools so I’m at a loss here.  Here are some links to what experts [...]

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