Wofford Monthly Web Analytics Summary - April

By Founder

AnalyticsManagement

Just a quick post on a Monday morning. Hopefully everyone had a great weekend. I finished compiling the monthly web analytics on Friday, but didn’t get around to sharing. This month is the first to have full data for off-campus traffic and blog data pulled through Google Analytics. For information about how to track off site traffic or specifically not include traffic from an IP range please see my Google Analytics 101 post.

If your new to my blog and want to understand more about what I’m trying to do with this tracking you might want to check outAn Intro to Web Analytics.

quintessential tracking Wofford Monthly Web Analytics Summary April

Also as I’ve mentioned before all our campus blogs are hosted on Typepad which is a little tricky to install Google Analytics tracking on, but it is possible as this data will attest. If doing this is something that your interested in I would recommend reading including Google Analytics in Typepad without using Advanced Templates. If that is a little confusing please feel free to contact me and I’ll explain in better detail. Basically we embed the code in a Typelist with a Wofford Graphic (See the Quentessential graphic to the left) where people don’t even know that we have code it simply looks like branding for the blogs.

graph magnify Wofford Monthly Web Analytics Summary April

Overall April was a very good month for Wofford’s online presence. Almost every metric was up from March, but it’s honestly hard to say how much of the actual website increase is related to pages missing tracking code in March.

AprilWofford Web Analytic Report
(PDF)

This post was written by:

Founder - who has written 226 posts on .eduGuru

Founderis currently the Customer in Residence at HubSpot, a Co-Founder at nuCloud and  formerly the webmaster at Wofford College. Founderis an active contributor in the social media spectrum. Although his background is technical, he claims to know a thing or two about marketing, but mostly that revolves around SEO, analytics, blogging, and social media. He has spoken at multiple national conferences and done countless webinars on topics ranging from e-mail marketing to social media and Web analytics. He's definitely a fairly nice guy.

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One Response to “Wofford Monthly Web Analytics Summary - April 2008”

  1. Says:

    hey there - I’m the community manager with TypePad, and would be happy to help out. I saw a Tweet from you as well, but haven’t been able as yet to find your email, so please feel free to get in touch.