Archive | Management

Untapped Resource: Do you have Student Web Workers?

I know D.W. wrote about her student workers over on The Old College Try a while back (Update: Thanks D.W. for finding the post A Marketer in Need Deserves a Student Indeed), but I can’t seem to find the post.  Also Web Managerat HighEdWebTech even went so far as creating a Hall of Fame for [...]

Continue reading...

Change Is Not an Administrative Policy. It’s a Social Movement.

The following is a guest post by Technology Training, Technology Training Coordinator for Penn State University Libraries.  Technology Trainingblogs at In Clear Text and you also connect with her through Twitter, LinkedIn, Facebook or SlideShare.  This is the fourth post of the .eduGuru Blogger(s) Search Contest.

Continue reading...

What the heck does Webmaster mean? Specialized Skill Sets of the Web

The web definitely isn’t as simple as it used to be.  Back in the ‘90s you could get away with one person who kept up with a website and everything that went into it.  This one Webmaster could handle everything.  I have the job title of Webmaster at Wofford and I have a hard time [...]

Continue reading...

How Safe Is Your Job?

There was a point, about three years ago, where I was seriously wondering what job security in a jack-of-all-trades style web job was really like.  Was there value in it?  Was there a future in it?  These kinds of questions are inevitable when you consider where you are, where you can go, and what you [...]

Continue reading...

Wofford Monthly Web Analytics Summary - May

May was a month of celebration and closure. Graduation came and went and many students are moving on to bigger and better things now. Unfortunately this doesn’t necessarily translate well for Website Traffic. As you would imagine traffic across the sites were down, but there are some positive takeaways if you look at the trends.

Continue reading...

In a RSS Slump? 6 Tips to Optimize your Reading Habits

Have you gotten to the point where you feel blogs are all repetitive and you are wasting your time reading them, and not getting anything out of it? Here are six tips to keep in mind as you read blogs and news articles online. Our time is precious! Once it’s spent you can’t get it [...]

Continue reading...

Wofford Monthly Web Analytics Summary - April

Just a quick post on a Monday morning. Hopefully everyone had a great weekend. I finished compiling the monthly web analytics on Friday, but didn’t get around to sharing. This month is the first to have full data for off-campus traffic and blog data pulled through Google Analytics. For information about how to track off [...]

Continue reading...

Wofford Monthly Web Analytics Summary - March

Just a quick post.  I just finished compiling Wofford’s analytical data for March.  Since my Google Analytics training I’ve been setting up a lot of different profiles so next month I should be able to pull out some other specific data like off-campus visitors.  We are also installing the tracking code on our blogs this [...]

Continue reading...

Do you monitor your Institutes online identity? Here are some tools to help.

In the last few weeks a few new tools have come out to help in monitoring an online identity.  Because of this I think it’s important to take a deeper look into what to monitor.  As if you didn’t already have enough things to do in a normal day, there is a whole list of things that require regular monitoring.   Although this article [...]

Continue reading...

An Intro to Web Analytics - Wofford Monthly Web Analytics Summary - Feb

For the last five months I’ve been putting together a monthly web report for Wofford.  This report has been a way to frequently monitor and track our presence online and keep track of our effectiveness.  I distribute the report to everyone who I think will read it, the more people who understand what is going [...]

Continue reading...